Porsche Design

Porsche Design is a luxury brand founded in 1972 by Ferdinand Alexander Porsche, the designer of the iconic Porsche 911. Known for its commitment to innovation, precision, and timeless aesthetics, Porsche Design extends beyond automobiles, creating high-end accessories, electronics, and eyewear that embody a sleek, functional, and minimalist approach to luxury.

In the 1980s and 1990s, Porsche Design revolutionized the eyewear industry with its groundbreaking designs, particularly the P’8478—the world’s first sunglasses with an interchangeable lens mechanism. This innovation set new standards in both style and functionality, allowing wearers to adapt their eyewear to different lighting conditions effortlessly.

The brand’s eyewear from this era featured lightweight titanium frames, aerodynamic shapes, and a focus on ergonomics, making them highly sought after by professionals and style-conscious consumers alike. Porsche Design’s commitment to precision engineering and luxurious minimalism helped define the future of high-performance eyewear.